We can use chatbot platforms for marketing and support. The platform allows you to create your own chatbots, design chat scripts and communicate with your clients through popular channels like Facebook, Slack, WhatsApp, WordPress website, Shopify and many more.
How to Start?
You can install your own bots for marketing. This technology allows you to generate leads, automate customer support and sales processes, and improve the overall customer experience.
This platform is intuitive, giving you the possibility to copy different types of scripts so that you can test the model that best suits your business and then edit or complete it whenever you want.
Concept of Chat bot
Chat bots aren’t new; they’re actually around as long as they’re around chat. What has changed is that they really have the ability to communicate with humans. In fact, the technology is so advanced that it is possible that you have already talked to the chat bot and did not realize it.
Ways to correspond through Chat Bot
There are two ways to communicate through the web. Passive interaction leaves it up to the viewer to initiate contact with your brand. Active interaction initiates contact with visitors. When a brand starts contacting visitors. For example, asking visitors if they need help, the majority of visitors will answer.
Benefits of using chatbots
1. Visitor Engagement
Does your company have the resources to ask each visitor how you can help them? I don’t know of any company that works; but a chatbot can scale and respond to as many visitors as needed.
2. Site Feedback
Gathering critical data about your page from your visitors can help you improve your site. If everyone is landing on a product page but is confused about pricing, your marketing team can increase the page with pricing information to improve conversions.
3. Answers the Questions
Chatbots provide practical help that would otherwise be expensive. Customers sometimes have quick questions that they want to answer without contacting anyone, such as: What sizes come in such models of shoes? Or when does the doctor show up? What services does your site offer? And other types of questions that are constant in your business.
4. Ad Qualifications
A significant amount of visitors may not be able to work with you. They may not have the budget. They may not have a timeline. They may not have the necessary resources. Chat bots can help determine which leads are eligible and lead them to your sales team or conversions.
5. Negotiation
Marketers already know how much better marketing and remarketing work once a visitor leaves your website. What if you could talk before you left? Maybe the pricing is a bit steep so you can offer a payment plan.
6. Guide
What is visitor landed a page but can’t find the source they are looking for. Your chatbot asks them, responds, and chatbot presents them with a product page, white paper, blog post, photo, or even a video that helps them move forward on their journey.
7. Prepare and qualify leads
Lead is a consumer who provides the necessary data to a company or business so that they can contact him to make a purchase or contract. It’s a process that can be time consuming for humans, but bots make it easy and convenient.
8. Technology
Chatbots are a technology of computers. However, since 2016, companies and businesses have realized that this revolutionary AI-based programmed response technology can deliver amazing results. In fact, bots offer all kinds of business use cases, and there are many lawsuits pending.
9. Script
The main advantage of scripted communication is that the boot is more accurate, it can provide the answer that the user needs immediately. The purpose of all chatbots responses is to guide the user to a meaningful response.
10. Business
One of the best uses of chatbots is that they help in managing the business by not keeping the customer on hold. In a business environment everyone knows that if the customer is not dealt on time, it is very usual to lose that client. What chatbots do is engage in conversation with the user in a practical way and for a specific purpose, which increases the profitability and reputation as well.
Points to keep in Mind
It does not matter how good a chatbot is, It still makes some really weird mistakes. The longer the conversation lasts, the more difficult it is for the artificial intelligence system to stick to the topic.
For example, if a bot is asked, start? The answer is absolutely, but the answer can be given to any question. So, keeping in mind the context: “Absolutely. There is a lot of work to be done. “Must be answered by the chatbot.
